And Hamilton promotion at IMEX America
Photos by: Meet Puerto Rico
Meet Puerto Rico (Booth #749) shares city-wide offerings and destination updates as well as an opportunity to attend the critically acclaimed Broadway show, Hamilton.
San Juan. – Destination updates, special promotions and one of the largest contingent of partners to travel on behalf of Puerto Rico was announced by Meet Puerto Rico (MPR) for IMEX America, North America’s largest tradeshow for incentive travel, meetings and events, from October 18-20 at the Sands Expo Convention Center in Las Vegas, NV.
SPECIAL BUCKET LIST INCENTIVE FOR IMEX ATTENDEES
For those attending IMEX America, MPR is offering planners an opportunity to check off items on their bucket list. All planners with a qualified RFP of 250+ room nights can enter into a raffle to win a three-night trip for four persons. Winners will enjoy exploring Puerto Rico’s bucket list activities: zip-lining and hiking in El Yunque, the only tropical rainforest in the US, kayaking on three of the world’s five bioluminescent bays, or walking the streets of historic Old San Juan.
The Puerto Rican connection continues when, as an added bonus, winners will be flown for an additional one-night stay in New York City to experience the popular and critically acclaimed Broadway musical, Hamilton, winner of the Pulitzer Prize for Drama and 11 Tony Awards. Hamilton was written and composed by Lin-Manuel Miranda whose Puerto Rican heritage influenced his connection to the Alexander Hamilton story.
For the winners, this bucket list prize will include three nights/four days in San Juan, meals, a site visit and all transfers as well as an additional night in New York City including airlift and hotel accommodations.
All meeting planners need to do is visit the Meet Puerto Rico booth #749 and upon receipt of their 250+ nights RFP, they will be entered into a raffle, (drawing to be held on October 20th, 2016). The winning planner can invite a companion as well as their RFP’s client who can also invite a guest.
“Puerto Rico is a destination rich in culture that provides the total immersion planners are seeking. There is no passport needed and there are hundreds of non-stop flights in and out of our international airport (SJU) every day. And, we are on a tropical island, in the Caribbean,” said Milton Segarra, President and CEO, Meet Puerto Rico. “In Puerto Rico, your meeting will help check off your professional bucket list with a memorable and distinctive bucket list experience for you and your delegates.”
Meet Puerto Rico (www.meetpuertorico.com) is also pleased to announce that one of the largest groups of partners – representing destination marketing companies, top hotels and travel service organizations – will be attending IMEX America this year. This includes W Vieques, who is attending for the first time.
The island of Vieques was recently listed as one of the Caribbean’s Top 10 Islands on Travel + Leisure’s Reader’s Choice World Best Award’s survey. What better time to find out why.
Following is the list of partners who will be available for one-on-one appointments at booth #749:
Travel Services, GSI, Castillo Tours, Condado Vanderbilt/La Concha, Caribe Hilton, Wyndham Rio Mar, San Juan Marriott, Intercontinental, Innovation DMC, Sheraton PR Hotel & Casino, Puerto Rico Convention Center (PRCC), El San Juan, RST, Sheraton Old San Juan, W Vieques, Gran Meliá and El Conquistador.
Meet Puerto Rico Industry Outlook
Segarra’s message during IMEX is to continue to stress the importance of the groups and conventions segment explaining how it brings a high direct economic impact per room night. In fact, according to Destination Marketing Association International’s (DMAI) Event Impact Calculator, developed by Oxford Economics, which measures the economic impact of an event, Meet Puerto Rico demonstrated an economic impact of $874.00 per room night in the group segment.
“Destinations need to move forward and do things differently and the sharing economy is a key driver of businesses and should be an important part of any new business model,”Segarra stated. “During IMEX, we will address this growing part of the economy and how it can be incorporated into our Puerto Rico meetings.”
Meet Puerto Rico recently announced that, despite the Zika period (March – May 2016) they closed the 2015/16 year with their sales team and partners generating 88% of their annual goal for a total of 136,716 room nights and an economic impact of nearly $120,000,000 and an ROI of more than 2,123%.
In Puerto Rico, one in four rooms occupied in hotels that can accommodate large-scale meetings belongs to the groups and conventions segment.